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An innovative idea to meet distributors in a major French city, while boosting visibility through a large-scale communications plan

The Workshops in the City are a unique chance to meet distributors in a big city at a special evening event.

These pooled encounters bring together a range of tourism players, with a chance to present your news and your innovations, while forging closer, lasting links and encouraging your distribution network to offer your products and services.

A large-scale communications campaign leading up to each workshop is an opportunity to invite your target audience to the event and to boost your brand-awareness.


The MyEventStory takes care of organising and running each workshop from start to finish.

Image de la soirée Workshop

- You have your own area, including a table and four chairs
- You can set up your kakemono/roll up and POS materials in your area
- Your kakemono delivered

- Your POS delivered to the workshop
- A bag with your POS materials is given to each participant at the end of the workshop
- Wifi available

  • Itinéraire
    An original concept
  • Expertise
    Saves time
  • Retour sur investissement
    Proven ROI
  • Immeuble
    High-quality leads database
  • oeil
    brand-awareness and visibility

Workshop schedule

18h00 :
Welcome to participants

18h30 - 20h30 :
Meetings with exhibitors

20h30 - 20h45 :
Speeches and beginning of cocktail dinner

20h45 -21h30 :
Meetings continue

21h30 - 22h00 :
Prize draw

22h30 :
End of the event

The communications campaign

Our team takes care of recruiting participants for the workshop through
a dedicated communications campaign lasting for one month.


5 advertorials are included in
the newsletter

The newsletter is sent out to
29,434 subscribers
Around 6,000 “openers” each day

Picto campagne publicitaire


The campaign will consist of several waves to invite your target audience to the event.

70 calls a day on average
Phone campaign lasts 15 working days

Picto téléphone


Confirmation text messages are sent to all participants the day before each workshop

Picto confirmation
Picto article

Mini website

The site will present the workshop and introduce the exhibitors taking part. The distributors can sign up for the event on the website

Picto mailing

Email campaign

A series of three geolocated emails are sent to your target audience to promote each workshop

Database with over 25,000 contacts

Picto facebook

Facebook posts

Two posts and one live event on Facebook live streams via the Facebook page

Posts sent out to
39,000 subscribers

Global value of shared communication:
€ 10,000 excl. Tax per workshop


Meet as many agencies as possible and take advantage of a one-month communications plan

10 partners per workshop minimum*

* If the required quota of partners is not met, the event may not take place.

The five cities we have selected for you in 2023



01 / 06 / 2023



08 / 06 / 2023



15 / 06 / 2023



22 / 06 / 2023



29 / 06 / 2023

* Dates are subject to modification


12th TourMAG&Co Roadshow and
1st Workshop in the City


for one workshop

Including the one-month communications
campaign and event planning


 Photo de Francis ROSALES


MyEventStory Associate Director
Ditex / Top Cruise Director +33 6 50 42 42 16

Pictogramme d'un car Do you want us to organise your dedicated evening event with all your partners? No problem! Don’t hesitate to contact us (Exact cost depending on your request).